- ABP ANANDA : ANANDA SIKHHA SAMMAN
- ZEE 24 GHANTA : EDUCATION EXCELLENCE 2023
- TIMES BUSINESS AWARDS : WEST BENGAL 2023
- NEWS 18 BANGA : EDUCATION EMINENCE 2023
BBA Digital Marketing is a 3 years programme at Brainware University. The BBA in digital marketing applicants will find all admission relevant information on this page including BBA digital marketing course overview, syllabus outline, career options, and learning benefits.
Class 12 (Any Stream)
50% marks or equivalent grade in Class 12 Examination Selection Criteria: Based on University Admission Test
3 Years divided into 6 Semesters
Industry ready curriculum designed by industry professionals. Syllabus is designed to provide extra certification essential for digital marketing field
5 Months Mandatory Internship
SEO Specialist, Content Marketer, Social Media Specialist and many more emerging fields
Please follow the given Admission Procedure:
“The teaching method is something I find I am receptive to due to the positive attitude of the teachers, who were remarkably helpful and knowledgeable.”Oorna Mandal BBA
“The time and experience provided to us is more than sufficient and cover all aspects of the domain.”Ashutosh KumarBBA
“The faculty members are cooperative and considerate. Today, I am established because Brainware University has been conducive in shaping my life.”Shubham kumar BBA
“Studying at Brainware University was remarkably helpful for me. I was confident and knew exactly what to expect in the interview. I was familiar with the interview pattern and cracked it on my very first attempt.”Jyotica KharhujonBBA
“The recruitment experience for our organisation at Brainware University was exceptional. We found the students to be competent and at par with the industry standards. The students definitely received great academic and industry exposure.”Mr. Vaskar Bhattacharya Regional Head-East, Ginnisystems Ltd.
“After this very fruitful campus drive, our organisation is looking forward to maintaining a mutually productive association with the university in the future.”Ms. Srimoyee Mukherjee Manager HR Nature Technologies Pvt. Ltd.
BBA stands for Bachelor of Business Administration, and a BBA in Digital Marketing is an undergraduate degree program that combines the principles of business administration with a focus on digital marketing strategies and practices. It is designed to provide students with a comprehensive understanding of marketing in the digital age, including online advertising, social media marketing, search engine optimization (SEO), content marketing, data analytics, and more.
The specific eligibility criteria may vary depending on the university or college offering the program. However, generally, candidates must have completed their 10+2 education (or equivalent) from a recognized educational board with a minimum specified percentage. Some institutions may also require candidates to have studied specific subjects such as mathematics, economics, or business studies at the 10+2 level.
A BBA in Digital Marketing program typically covers a wide range of subjects related to business administration and digital marketing. Some common subjects include marketing management, consumer behaviour, advertising principles, digital marketing strategy, social media marketing, search engine marketing, e-commerce, content marketing, web analytics, marketing research, branding, and public relations.
A BBA in Digital Marketing equips students with a diverse set of skills necessary for a career in the field of digital marketing. Some of the skills you can expect to develop include digital marketing strategy development, social media management, content creation and marketing, search engine optimization (SEO), data analysis, campaign planning and execution, marketing research, advertising and branding, project management, and effective communication.
Graduates with a BBA in Digital Marketing have a wide range of career opportunities in various industries. Some common career paths include digital marketing specialist, social media manager, search engine optimization (SEO) specialist, content marketer, digital advertising executive, e-commerce manager, marketing analyst, brand manager, and online marketing consultant. Graduates can work in marketing departments of companies, advertising agencies, digital marketing agencies, and e-commerce firms, or even start their own businesses.
Yes, after completing a BBA in Digital Marketing, you can pursue higher studies in related fields. You can opt for a Master's degree program in digital marketing, marketing management, business administration (MBA), or other specialized areas within marketing. Higher studies can provide you with advanced knowledge and skills, further enhancing your career prospects and opening up leadership positions in the field.
While a BBA in Digital Marketing can provide you with a strong foundation and a competitive edge in the field, it is not the only path to a career in digital marketing. Digital marketing is a rapidly evolving field, and practical experience, certifications, and continuous learning also play significant roles. Many professionals in digital marketing come from diverse educational backgrounds and acquire the necessary skills through online courses, certifications, internships, and hands-on experience.
The future prospects of a career in digital marketing are promising. With the increasing reliance on digital platforms and technologies for marketing purposes, the demand for digital marketing professionals is expected to continue growing. Companies of all sizes and industries require skilled digital marketers to enhance their online presence, reach their target audiences effectively, and drive business growth. Additionally, advancements in technologies like artificial intelligence and data analytics are creating new opportunities and avenues for digital marketers to explore.